Sector : Consumer Health
Launched : 2021

Intrinsic acquires and grows health & wellness eCommerce brands.

Intrinsic acquires and grows health and wellness eCommerce brands, starting with brands sold on Amazon. We seek differentiated products that improve upon the status quo and make a positive impact on health and happiness. We partner with founders to accelerate their vision and in doing so, build a bridge from commerce to care.


Co-Funder & CEO

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Yadin is a serial entrepreneur with deep expertise in consumer health, media and finance. Prior to Intrinsic, Yadin was CEO at Mango Health, a medication management platform serving patients, payers and pharmaceutical manufacturers. Yadin led the sale of the company to TrialCard in 2019. Previously, Yadin was President at Everyday Health Group (NYSE: EVDY), where he led the consumer business through the sale to Ziff Davis. Prior to Everyday Health, Yadin co-founded Better2Know, a direct-to-consumer diagnostics business, which he sold in 2011. Yadin began his career as a finance professional in technology M&A and credit investing. He holds an M.B.A. from London Business School and a B.A. from the University of Pennsylvania.